In the urgent need to reopen the economy, swift and collective action is needed to identify immediately implementable solutions without compromising long term fiscal and economic well-being. With new information on the novel coronavirus emerging every day, the sheer scale of the business, behavioral and spatial implications across all scales and building typologies is overwhelming.
Through swift and methodical action, we can help organizations develop and convey these priorities through comprehensive re-entry communication change management strategies. In a time where an organization’s ability to “out-change” is a key indicator of resilience and future success, a robust and rapidly deployable communications plan is more critical than ever. These strategies and plans should be based on CDC and WHO guidelines. While the priority focus is on decontamination and disinfection, a successful return will also rely on addressing individual and group behaviors as well as workplace culture.